The most cutting-edge designers fight to their clothes and accessories complete as part of the styling of the ubiquitous Lady Gaga, but only the boldest creators and impossible designs end up being touched by the magic wand diva stylist. As for glasses a name is imposed on the artist's universe: Mercura.
They are pure fantasy. Go crazy with the world's most influential designers in fashion do not hesitate to equip the most charismatic celebrities with them to pose for the cameras of photographers in public appearances or starring covers and fashion editorials that can be enjoyed on pages of major magazines around the globe. Sunglasses are more theatrical, artistic and trend of the moment and are signed by Mercura , a creative team based in New York that one day decided to create what might be called the equivalent of haute couture in what relates to optical sector.
Mercura born from the imagination of the sisters Rachel Cohen-Lunning and Merrilee Lichtenstein who started working together in the mid 70s making metal sculptures for the Hotel Chelsea. His works of art were made by hand and were unique. They included fanciful jewelry, metal bustiers, hats, crowns ... and of course, sunglasses. His work was done resulting in what we know today as Mercura Sunglasses and their creations star in the pages of magazines like Zink , The Fader , Nylon , Elle , L'Officiel , Vogue , and delight more flamboyant artists of the moment , with Lady Gaga addicted Mercura style and therefore its best ambassador. Among the most memorable media appearances of Mercura find the cover of the Spring / Summer 2011 POP Magazine , in which one of their models looks in eyewear Collector rostochiensis world famous: Elton John .
Does the success of Mercura? An explosive mix in a certain style that blends retro 50s and 60s dressed with an overdose of baroque, and a great sense of showmanship that is printed on each model of the firm. See, what they say, see, we sense that some designs are not operational for this purpose, especially those created for Lady Gaga. But if the purpose is to feel like a star , no doubt about Mercura are the essential accessory.
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